The shape of my logo is based of a Polaroid, to show that it is a photography company.
I wrote the name in a simple font, in all lower case, because I thought it made it look more casual.
I added the aperture blades with a heart in it, to signify my love for photography. 
I used this to dot the i, but I also thought I could use it separately, 
on smaller designs such as business cards.